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How to Gain the Support of Friends and Family

Mindset

October 22, 2024

If you’re feeling misunderstood or unsupported by friends and family in your entrepreneurial journey, you’re not alone. Here’s how to bridge the gap and get the backing you need.

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As an entrepreneur, the journey can be such an exciting time full of new adventures and exciting wins. One of the most difficult hurdles to overcome is the lack of understanding and family support for entrepreneurs when your loved ones simply don’t “get it”. Whether it’s your family wanting you to follow a more traditional career path, work fewer hours, or simply wishing for more stability, it can feel isolating when they don’t get it.

If you’re facing this challenge, know that you’re not alone. Many entrepreneurs find themselves struggling to balance their ambitions with the expectations of friends and family. Here’s how to address these concerns and build the family support for entrepreneurs you need for your business journey.

1. Communicate Your Vision Clearly

The entrepreneurial lifestyle is often misunderstood. Your family might see it as risky or unstable, especially if they value security and predictability. To gain their support, it’s essential to communicate your goals, the purpose behind your business, and the long-term plan you have in place. By explaining your vision in a way they can understand, you help them see the bigger picture and why you’re so committed.

Pro Tip:

Avoid getting defensive or dismissive if they express concerns. Instead, listen and address their fears with clarity and confidence.

2. Show Them the Progress

Entrepreneurship is often a long game, and it can take time to see tangible results. One way to gain family support for entrepreneurs is by sharing your wins—whether they’re big or small. Show your family how your business is growing, the milestones you’ve reached, and how your hard work is paying off. Visual evidence of your progress can help them feel more comfortable with the path you’ve chosen.

Pro Tip:

Celebrate the little wins with your family, like landing your first client, reaching a revenue milestone, or launching a new product. This helps them see how dedicated you are and that your efforts are producing results.

3. Create Boundaries with Your Time

For many families, the concern comes from how much time you’re investing in your business. If they see you working long hours or stressing over your business, they may worry it’s consuming your life. It’s essential to establish healthy boundaries between work and personal time to show them that entrepreneurship doesn’t have to mean overwork or neglect of other areas of life.

Pro Tip:

Consider setting “office hours” that help define your work time versus your family time. This can show them that you’re serious about creating balance in your life.

4. Acknowledge Their Concerns

It’s natural for friends and family to worry about the instability that entrepreneurship can bring. Instead of dismissing their concerns, take time to acknowledge them. Understand that their fears come from a place of care. When you validate their concerns, it opens up a space for honest conversations, where you can explain how you’re mitigating risks and planning for the future.

Pro Tip:

Frame their concerns as a way to improve your business strategies. For example, if they worry about finances, share how you’re managing cash flow or what financial planning steps you’re taking.

5. Find Support Outside of Family

Sometimes, even with all the communication in the world, family members might still not fully understand your entrepreneurial drive. And that’s okay. It’s important to seek support from others who do—whether it’s fellow entrepreneurs, a mentor, or an entrepreneurial community. Surrounding yourself with people who share your vision can help fill the gaps where family support might be lacking.

Pro Tip:

Consider joining local business groups, mastermind groups, or online communities where you can exchange advice, encouragement, and support with like-minded individuals.

6. Show Them the Stability You’ve Created

For many families, the main concern about entrepreneurship is the perceived lack of stability. They want to know that you’re able to take care of yourself financially. While the early days of building a business can be unpredictable, creating a financial safety net or backup plan can help ease their worries. Let your family know that you have a plan for managing both good and tough times.

Pro Tip:

Create a savings plan or emergency fund and share how you’re managing risks in your business. When they see that you’re thinking ahead, they’re more likely to feel at ease.

Building family support for entrepreneurs is an ongoing process, but it’s achievable through clear communication, showing progress, and addressing their concerns. Even if they don’t understand now, over time, they may grow to appreciate the unique path you’ve chosen. And in the meantime, finding support through entrepreneurial networks can be a game-changer.

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Your partner in crime. Entrepreneurship older sister. Full time dork and part time typo creator. Here to bring my 10+ years of Devil Wears Prada fashion experience to female entrepreneurs so you learn *real* business tips.

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